Improvement of productivity and quality of entrepreneur Bika Bakar in Medan city

  • Hutagalung A
  • Sianipar A
  • Dalimunthe D
N/ACitations
Citations of this article
6Readers
Mendeley users who have this article in their library.

Abstract

In Community Service activities, partners are Bika Bakar business actors in Medan City. The business partner has been engaged in the culinary sector, especially traditional cake type foods since 1990. The type of cake food produced by this business partner is baked bika cake. The production process is carried out at home with the help of several employees and equipment that is still simple, does not have accountancy , packaging that still uses plastic bags and limited access to marketing. Promotions that are lacking make partner products unable to compete with cake products produced by large businesses. Partners still use simple tools so that the production of bika bakar is not optimal in quantity and quality of production, so that Ms. Nurmalis' roasted bika is still less popular than cakes with well-known brands. Improvement in designing good simple bookkeeping in financial management. Increasing the quality and quantity of Bika Bakar production after the addition of a furnace and an increasing number of bika cake molds and using good paper bags, as well as product development through making brands in Bika Bakar Mitra products and online marketing.

Cite

CITATION STYLE

APA

Hutagalung, A. qaedi, Sianipar, A. S., & Dalimunthe, D. M. J. (2020). Improvement of productivity and quality of entrepreneur Bika Bakar in Medan city. ABDIMAS TALENTA: Jurnal Pengabdian Kepada Masyarakat, 5(2), 271–276. https://doi.org/10.32734/abdimastalenta.v5i2.4916

Register to see more suggestions

Mendeley helps you to discover research relevant for your work.

Already have an account?

Save time finding and organizing research with Mendeley

Sign up for free