La recepción televisiva Española en la era multipantalla

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Abstract

This article studies the reception of the Spanish television fiction, by combining offline analysis techniques (questionnaires and focus group) and online (analysis of comments on the Internet). The offline analysis reveals the complementary and specialized nature of the devices, but the online analyses do not provide evidence about the impact of the second screen in the socialization process, nor on the construction of feminine identity.

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Lacalle Zalduendo, C., & Gómez Morales, B. (2017). La recepción televisiva Española en la era multipantalla. Comunicacion y Sociedad (Mexico), 30, 197–216. https://doi.org/10.32870/cys.v0i30.6135

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