Representasi Komunikasi Remaja dalam Film Dilan 1990 dan Pengaruhnya terhadap Citra Pariwisata Kota Bandung

Abstract

This study explores the representation of teenage communication in the film Dilan 1990 and its impact on the image of Bandung as a tourist destination. Using a descriptive qualitative approach and open-ended questionnaires, the research analyzes patterns of interpersonal communication between characters and viewers' emotional responses. Findings reveal that Dilan’s character demonstrates a poetic, humorous, and confident communication style, while Milea exhibits a more reflective and expressive approach. The balance of verbal and nonverbal language in the film fosters emotional closeness between the audience and the characters. Additionally, the portrayal of Bandung with a romantic and nostalgic atmosphere enhances its visual appeal, shaping a positive perception of the city. Filming locations such as Milea’s House, Warung Bi Eem, and Buah Batu Street have become tourist attractions through film-induced tourism. These findings indicate that film can serve as a strategic medium in constructing destination imagery through emotional and symbolic representation.