Investigating Information-Seeking Behavior of Faculty Members Based on Wilson’s Model: Case Study of PNU University, Mazandaran, Iran

Abstract

The present research aims to study information seeking behavior of faculty Members of Payame Noor University (PNU) in Mazandaran province of Iran by using Wilson’s model of information seeking behavior. This is a survey study. Participants were 97 of PNU faculty Members in Mazandaran province. An information-seeking behavior inventory was employed to gather information and research data, which had 24 items based on 5-point likert scale. Collected data were analyzed in SPSS software. Results showed that the most important goal of faculty members was publishing a scientific paper, and their least important goal was updating technical information. Also we found that they mostly use internet-based resources to meet their information needs. Accordingly, 57.7% of them find information resources via online search engines (e.g. Google, Yahoo). Also we concluded that there was a significant relationship between English language proficiency, academic rank, and work experience of them and their information- seeking behavior.