Query-based interactive recommendation by meta-path and adapted attention-GRU

Abstract

Recently, interactive recommender systems are becoming increasingly popular. The insight is that, with the interaction between users and the system, (1) users can actively intervene the recommendation results rather than passively receive them, and (2) the system learns more about users so as to provide better recommendation. We focus on the single-round interaction, i.e. the system asks the user a question (Step 1), and exploits his feedback to generate better recommendation (Step 2). A novel query-based interactive recommender system is proposed in this paper, where personalized questions are accurately generated from millions of automatically constructed questions in Step 1, and the recommendation is ensured to be closely-related to users' feedback in Step 2. We achieve this by transforming Step 1 into a query recommendation task and Step 2 into a retrieval task. The former task is our key challenge. We firstly propose a model based on Meta-Path to efficiently retrieve hundreds of query candidates from the large query pool. Then an adapted Attention-GRU model is developed to effectively rank these candidates for recommendation. Offline and online experiments on Taobao, a large-scale e-commerce platform in China, verify the effectiveness of our interactive system. The system has already gone into production in the homepage of Taobao App since Nov. 11, 2018 (see https://youtu.be/hAkXDOf2dDU on how it works online). Our code is public in https://github.com/zyody/QueryQR.