Unmatching dating apps: Motives for disconnection

Abstract

This work explores the motives for online daters to disconnect from dating apps. It draws on two studies: Study 1, an online survey (n = 349) aimed at (past) online dating users (44.7 % female, 91 % heterosexuals), and Study 2, a qualitative one based on semi-structured interviews (n = 20) with (past) online dating users aged 21 45. Quantitative analysis was carried out on survey results to obtain frequencies, and a thematic analysis was applied to explore the survey s open-ended questions and interviews. As both our quantitative and qualitative analyses reveal, individuals disconnect from dating apps due to five main reasons: users experiences, app features, users well-being, privacy concerns, and life transitions. Motives for disconnection can be cumulative and can change over time. The motives also reflect the meaning of dating apps through how they are appropriated and incorporated into everyday activities. Although disconnection reflects the ambivalent relationship of users with dating apps, they are aware of the possibility of reconnecting whenever they want or need to.