Legal Protection of Consumer Data on E-Commerce Platforms with Cash on Delivery (COD) Systems

Abstract

In order to resolve the data leakage cases in transactions using the Cash on Delivery (COD) systems, which is governed by Law Number 8 of 1999 on Consumer Protection and Law Number 11 of 2008 on Information and Electronic Transactions, this study aimed to identify the legal protections for consumers and operators of e-commerce platforms and to analyse the solution for data leakage cases. Empirical legal typologies gleaned from primary and secondary legal sources were used in this study. Using case studies and statutory approaches, the legal materials were gathered by distributing surveys and reviewing the literature on protecting e-commerce consumers in COD transactions. The findings demonstrated that harm to the consumers that occurred during transactions on e-commerce platforms with the COD systems was due to data misuse or leakage that resulted in customer data theft. Establishing consumer legal protection based on Law Number 8 of 1999 on Consumer Protection must grant customers the right to security. Personal information leaked and utilised by offenders to fulfil bogus orders misused by negligent parties could harm the sellers and the customers. Keywords: Personal Data, E-Commerce, Cash on Delivery