A Theoretical Study of Digital Leadership and its Role in Enhancing Job Performance at the Islamic University in Najaf Governorate

Abstract

The current research deals with one of the important and contemporary topics in the organizational field. The concept of digital leadership is one of the modern leadership styles adopted by contemporary organizations that leave a positive impact on job performance. The main idea of this research is to know the essential role played by digital leadership in enhancing job performance. The aim of the research is to study the theoretical relationship between digital leadership in its fourth dimensions (digital vision, professional development of individuals, digital capabilities, generation of digital networks) and job performance in its three dimensions (task performance, contextual performance, opposite performance). The research was applied to a random sample of heads of departments and rapporteurs in the scientific departments at the Islamic University in Najaf Governorate, which included (63) individuals. The analytical theoretical approach was used and the data was collected by sources and references andwas analyzed critically. Research has found that digital leadership contributes to better relationships with others because it encourages more positive interactions. One of the most important theoretical conclusions reached by the research is that digital leadership improves functional performance by following modern and advanced technology methods and tools that contribute to enhancing performance, andare critical factors for the organization researched in the digital environment, as they contribute to enhancing learning and achieving success and excellence.