SCOR (SUPPLY CHAIN OPERATIONS REFERENCE) MODEL IN TEXTILE INDUSTRY

Abstract

The key to success in SCM is designing a supply chain that involves customizing and designing the ultimate supply chain to support firms' needs to serve customers better. Today the roles of SCM have been changed drastically to attend to high levels of customer satisfaction. This paper highlights converting cotton yarn into fabric and understanding the application of the SCOR model in the textile industry to obtain customer satisfaction and improve the supply chain process for other products that may not perform well with an organization's product line. An MBA Student attending classes online attempted the paper during the peak time of COVID 2019. Since the student's father had a textile business, he used the opportunity to improve business using SCOR Model. The unique proposition demonstrates a conceptual framework in actual life business situations so that business units learn to apply the Model to benefit. Applying the Model in any business situation throughout the world by any organization to improve both the top and Model line is the primary motivation for the researcher. The research can help others see how Model in any business in real-life situations leads to benefits.