Collaboration and new product development in PLM environment

Abstract

In contemporary business environment, companies realize the importance of collaboration throughout the entire product lifecycle. The focus of the paper is on the collaboration in New Product Development (NPD) processes and how Product Lifecycle Management (PLM) strategy can support advanced collaboration strategies, such as Mass Customization and Customer Co-Creation. The connection between these strategies and product lifecycle phases related to New Product Development is made. This paper represents the basis for the further research that is going to be taken in order to develop the first author's PhD thesis. Copyright © (2012) by Danube Adria Association for Automation and Manufacturing (DAAAM).