Educational Management and Leadership: Communication strategies for academic performance based on a gender approach and in Ecuador

Abstract

The purpose of this review article is to carry out an analysis derived from educational management and leadership, as transmission mechanisms in the formulation of communicational strategies that articulate better school performance without disregarding the gender approach. A review study was carried out in the Scopus, Web of Science and Scielo databases, based on a qualitative approach with a hermeneutic design. The most relevant findings are framed in the leading role of teachers, their leadership to communicate effectively in educational environments and the ways to apply strategies that pursue communication with a gender approach in the classroom. Four data matrices were generated representing the main categories and codes by theme. The main conclusions focus on the dimensions of communication and its role in the understanding between actors in different school spaces. It is vital for the teacher to be an example in the community and to dynamize the relationship with the family for the formation of values with a gender approach.