Clustering Tourism Places in Madura Based Facilities Using Fuzzy C-Means

Abstract

Madura Island consists of four districts namely Bangkalan, Sampang, Pamekasan, and Sumenep. Each district has many choices of interesting tourist attractions. There are various types of tourism ranging from natural tourism, cultural tourism, historical tourism, and artificial tourism. With the diversity of these tourist attractions, it is enough to invite many tourists to come on vacation to Madura Island. Each tourist attraction has a different number of visitors, the number of public facilities, and ticket prices. All the criteria possessed by each tourist attraction have their own assessment for potential tourists. The local Tourism Office must know the developments in each tourist attraction, so that it can maintain the quality of the tourist attraction. Improvement of infrastructure can be through public facilities provided at tourist objects is very necessary. The purpose of this study was to determine how well the Fuzzy C-Means method in grouping tourism objects in Madura. Fuzzy C-Means is a grouping method which the development of the k-means cluster is not a hierarchical method that allocates data into each group by utilizing fuzzy set theory. From the trials that have been carried out, the best grouping results are found in cluster 10 with a silhouette coefficient value of 0.825 which is included in the strong category.