Journal ArticleOPEN ACCESS

Behavior, satisfaction and demand of customers towards healthy breakfast cereal

  • Patanathabutr R
  • Chaiyakal T
Management of Organizations: Systematic Research (2013) 66(66) 85-98
DOI: 10.7220/mosr.1392.1142.2013.66.6
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Abstract

This is an applied research which used descriptive social science research methodology. The research objective was to study behavior, satisfaction, and demand of customers towards the marketing mix on the young puff rice and fruit breakfast cereal product of Ban Nam Om community enterprise. (English) [ABSTRACT FROM AUTHOR]

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APA

Patanathabutr, R., & Chaiyakal, T. (2013). Behavior, satisfaction and demand of customers towards healthy breakfast cereal. Management of Organizations: Systematic Research, 66(66), 85–98. https://doi.org/10.7220/mosr.1392.1142.2013.66.6

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