The internalization of conservation mindset in disruptive era

Abstract

Environmental conservation is not all about physical preservation of our surroundings but also the development of the human components of the conservation. Only with the right mindset, conservation can be maintained and, in the end, sustainable. Conservation awareness has been a common theme for academics and environmental activists but it is not always the case for the common masses. This paper focuses on illustrating the challenges and strategies of planting the appropriate mindset of conservation to young generation in Indonesia. Most of examples and cases provided in this paper are taken from our experience in managing the university we currently work for.