BeReal, Be Happy? Examining the relationships between authentic self-presentations on BeReal and adolescents’ self-esteem

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Abstract

Unlike most social media, the new platform BeReal encourages users to present an authentic self. Since such self-presentations are assumed to have positive effects, this study examined whether adolescents’ authentic self-presentations on BeReal relate to a higher self-esteem and whether self-concept clarity plays a role in that relationship. The relationships between exposure to perceived authentic self-presentations of others, social comparison on BeReal, and self-esteem were also explored. Of the 367 adolescents who participated in our cross-sectional survey, a total of 148 (40.33%, Mage = 16.23, SDage = 1.46; 82.4% girls) had an account on BeReal. Using structural equation modeling (SEM), we found that these adolescents’ authentic self-presentations were not significantly related to their self-concept clarity nor indirectly to their self-esteem. Self-esteem and self-concept clarity were, however, positively correlated. Regarding exposure to others’ content on BeReal, only upward and lateral social comparisons on these platforms were significantly related to a lower and higher self-esteem, respectively.

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Vanhoffelen, G., Schreurs, L., Meeus, A., Janssens, N., Beullens, K., & Vandenbosch, L. (2025). BeReal, Be Happy? Examining the relationships between authentic self-presentations on BeReal and adolescents’ self-esteem. New Media and Society, 27(4), 2273–2292. https://doi.org/10.1177/14614448231207783

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