The relationship between sport’s endorsement in social media and consumers’ attitude towards the advertising

  • Sadeghi S
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Abstract

The purpose of this study was to investigate the attitude towards advertising that promoted by sports’ endorsement in social media. The present study was correlation research. The …

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APA

Sadeghi, S. (2020). The relationship between sport’s endorsement in social media and consumers’ attitude towards the advertising. Journal of Administrative and Business Studies, 6(1). https://doi.org/10.20474/jabs-6.1.3

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