Notas de uma etnografia do Design

Abstract

This article aims to consider the design from a design ethnographic. We lived with a group of designers for six months, and we reached some of the designer’s ideology. Some mechanisms perceived as fundamental for the autonomy and professional performance came to light. We start with an elementary proposition: the designers have a particular perception of their profession. Considering it, is a way of discover some design elements that only appear by those who see the profession from inside. Key words: Design, ethnography, professional aspects.