The perceived impact of hosting mega-sports events in a developing region: the case of the PyeongChang 2018 Winter Olympic Games

Abstract

The purpose of this study is to investigate how local residents perceive the impact of the PyeongChang 2018 Winter Olympic Games. A total of 407 residents participated in this study. The results revealed that economic, infrastructure, and tourism impacts positively affected local sustainable development, and cultural exchange had a positive effect on community attachment. Moreover, local sustainable development had a significant positive effect on community attachment. The findings of this study provide insight into the perceived impacts of host communities in developing regions.