The Impact of OTT platforms on the Indian Film Industry Post the Covid-19 Pandemic

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Abstract

This paper analyses the impact that the rise of OTT (streaming) platforms have had on the business of Indian Cinemas post the covid-19 pandemic. Through the use of primary and secondary data, this research paper highlights the reasons for choosing OTT, discusses the change in content, and how this applies to the global market.

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APA

-, M. A. (2023). The Impact of OTT platforms on the Indian Film Industry Post the Covid-19 Pandemic. International Journal For Multidisciplinary Research, 5(5). https://doi.org/10.36948/ijfmr.2023.v05i05.6131

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