Communication strategies and their impact on a communication plan in members of the Primary Health Care Team

Abstract

Introduction: communication is considered the main tool in the work of the members of the Primary Health Care (PHC) team with patients, with the community, with political and managerial levels, between levels of care and the members of the equipment. Objective:to describe communication strategies and their impact on the performance of members of the Primary Health Care Team. Method: observational, descriptive, cross-sectional study in the 18 health centers of Sanitary Zone No. 4. Municipality of Córdoba in 2020. 74 members of the health centers were studied. The questions were tabulated according to the Likert scale for terms according and frequency. Results: the average age was 42,74 ± 9,41 years, the female sex prevailed in 58,6 % and 48,5 % are professional and licensed nurses. The average work seniority was 13,02 ± 7,51 years. Communication strategies do not perceive nursing as a manager with 37 negative responses 2,75 ± 0,43. Regarding the communication plan, 54,28 % do not positively perceive participating in the management of health networks 2,23 ± 0,71. The strategies for nursing management in the communication plan are not related (rho=0,0391, p=0,7480). Conclusions: there is a good perception of communication strategies except for the nurse as manager. The communication plan shows to be related to communication strategies except for nursing management.