Instrument for the Visualization and Evaluation of the Intellectual Property Assets in the Knowledge Based Economy

Abstract

The intellectual property is a concept of whose content and materialization find themselves more and more in the attention of the researchers and practitioners. The increased number of the works that approach such an issue is the argument that supports the previous affirmation. The intellectual property assets attract the interest of all the organizations from the local to the global level. The important pillars of the European Strategy 2020 formulated by the European Commission are based on the capitalization of the innovation knowledge and of the intellectual property. The increased interest towards innovation and intangible assets is given to the awareness of their economic potential. This is the reason why the evaluation and the valuation of the intellectual property capitalization propose an evaluation methodology unanimously accepted. The aim of this article is to present a visualization and evaluation instrument for the intellectual property assets, realized in a framework of a European research project with 15 partners from countries that are situated in the South Eastern Europe.