THE INFLUENCE OF VIDEO TUTORIAL LEARNING MEDIA ON IMPROVING FINANCIAL LITERACY KNOWLEDGE: A STUDY FOR E-COMMERCE USER STUDENTS

Abstract

The importance of strategies to create effective and efficient teaching and learning processes for teachers is a mandatory thing to do, remembering that students sometimes get bored easily and become uncomfortable when the learning tools used are traditional and conventional. This experimental research seeks to measure empirically the extent to which the effectiveness of the video tutorial method on improving students’ ability to understand the concepts of financial literacy is taught. The stages of the study were conducted using the pre-test and post-test methods and by using the same participants as many as 38 students for the tenth grade of SMA Negeri 1 Pontianak. The results showed that there was a positive and significant effect on students’ ability to understand the concept of financial literacy well (after receiving treatment).