The Importance of Digital Platform Transformation to Businesses’ Development

Abstract

Businesses tend to improve their performance and achieve a competitive advantage. In the recent environment, how well an organization can leverage the use of data for its benefits determines its success. Most organizations therefore are seeking the possibly best ways they can achieve to improve their performance through digital transformation. Digital transformation is not a new concept, because nowadays, almost every organization has applied technology in their practices to continue functioning well. This means that the impacts that digital transformation has brought to the business sector cannot be ignored. In this research paper, three major impacts of digital transformation have been identified. The main impacts include increased satisfaction of customers, improved engagement and enhanced productivity within the organizations. The following implications, along with the accompanying material, make it quite evident that the firm has benefited greatly from the digital transition. Suggestions indicate that businesses should leverage how technology is applied, as it sometimes results in a lot loses in data, and therefore, they should always have a backup plan. This implies that despite the positive implications on the business sector, when digital transformation is not done well, it can lead to a business making unknown losses hence impacting its future.