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Challenges of Sustainability in Radio Broadcasting Towards a Media Convergence Era by Marketing Public Relations Activities to Create Awareness of Prambors Radio in Indonesia

  • Sari E
  • Irawan R
  • Mone J
  • et al.
Proceedings of the 2nd Southeast Asian Academic Forum on Sustainable Development (SEA-AFSID 2018) (2021) 168
DOI: 10.2991/aebmr.k.210305.031
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Abstract

This research aims to examine the challenges of sustainability in radio broadcasting of Prambors radio toward media convergence by marketing communication activities to create awareness. The research uses a case study method. The data was obtained through open …

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APA

Sari, E. W., Irawan, R. E., Mone, J. B., & Aras, M. (2021). Challenges of Sustainability in Radio Broadcasting Towards a Media Convergence Era by Marketing Public Relations Activities to Create Awareness of Prambors Radio in Indonesia. In Proceedings of the 2nd Southeast Asian Academic Forum on Sustainable Development (SEA-AFSID 2018) (Vol. 168). Atlantis Press. https://doi.org/10.2991/aebmr.k.210305.031

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