The influence of social media and knowledge management to improve employees creativity

Abstract

The active participation of employees in supporting company or organization operations is necessary to achieve corporate objectives. Increasing employee knowledge in the problem-solving process enable to deliver major impact on company innovation to compete with competitors. The use of Knowledge Management (KM) enables to gather process of to identify, to organize, to store and to reuse knowledge to improve organizational performance. Its association with elements of social media makes the collaboration of these two tools highly relevant to enhance employee creativity. The results of this paper show that results that social media has a close relationship with knowledge management to improve employee creativity and create innovation for the company is running business operations.