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Construction and Comparison of Relationship Models of Urban Tourism Development

  • Wu S
International Journal of Marketing Studies (2015) 7(4)
DOI: 10.5539/ijms.v7n4p9
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Abstract

… Tourists tend to select the impressive scenic areas with positive images as the travel destinations (Chaudhary, 2000) … Innovation can improve product or service quality, enhance corporate image, increase customer loyalty and attract potential customers (Ottenbacher & Gnoth …

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APA

Wu, S.-I. (2015). Construction and Comparison of Relationship Models of Urban Tourism Development. International Journal of Marketing Studies, 7(4). https://doi.org/10.5539/ijms.v7n4p9

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