Journal ArticleOPEN ACCESS

The Effect of Environmental Pressures and the Covid19 Pandemic on the Adoption of TikTok by MSMEs: Can MSME Engagement Moderate?

  • Religia Y
Journal of International Conference Proceedings (2022) 5(5)
DOI: 10.32535/jicp.v5i5.2031
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Abstract

… Antecedents and consequences of social media marketing use: An empirical study of the uk exporting b2b smes. Journal of Business &Industrial Marketing, 35(2), 284-305. doi:10.1108/…

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APA

Religia, Y. (2022). The Effect of Environmental Pressures and the Covid19 Pandemic on the Adoption of TikTok by MSMEs: Can MSME Engagement Moderate? Journal of International Conference Proceedings, 5(5). https://doi.org/10.32535/jicp.v5i5.2031

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