Integration of technology acceptance model and theory of reasoned action in predicting e-wallet continuous usage intentions

Abstract

The purpose of this study is to determine the factors influencing continuous usage intention of E-Wallet in Denpasar City with integrating the Technology Acceptance Model (TAM) And Theory of Reasoned Action (TRA). This study applied a structural equation model analysis with 140 samples collected from E-Wallet users in Denpasar City. The results show that all three determinants of E-Wallet continuous usage intention, including perceived usefulness, perceived ease of use, and atti-tude. Recommendations are provided for E-Wallet providers to improve their user continuous usage intention in Denpasar City.