The financial market reaches the classroom: Financial education as a public policy in brazil

Abstract

This article aims to describe and analyze the implementation of the National Financial Education Strategy in Brazil, highlighting two aspects of its institutional design: the symbiosis between public institutions and financial market entities and its location within a transnational network of organizations promoting Financial Education in several countries. It is argued that these characteristics benefit the introduction, in the school environment, of contents and values whose pedagogical objectives are associated to a project of society that is not clear and was not discussed by the social actors involved. Based on documents, legislation and publications produced by the bodies that promote this experience, the article reconstitutes it and characterize it as a new and recent form of incidence on education in Brazil.