Research on priority development mode of sports economy in China

Abstract

The sports industry aiming at entertainment and athletics has achieved the global annual output value of over USD 450 billion, and is developing rapidly at the annual growth rate of 20%. Seen from industrial economics, the sports industry should break away from traditional development mode, integrate such industries related to entertainment economy as game, lottery, music, sports, tourism, media, film & TV play so as to attain prosperous development.