México en el contexto internacional de solución de controversias en línea de comercio electrónico

Abstract

Mexican on line enterprises are beginning to make an incursion on the global on line market, thereby it is essential to establish the necessary conditions to generate confidence on local and international consumers. The electronic mechanisms of resolutions of conflicts appear as an optional key to fulfill with this commitment. The present article suggests the creation of trustmark, issued by a public authority that can accredit both, on line enterprises and ODR providers that are exclusively dedicated to online dispute resolution for crossborder electronic commerce transactions.