Towards user-centric cross-site personalisation

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Abstract

Personalisation on the web is mostly confined to Websites of online content providers. The main drawback of this approach is the missing consideration of the users previous cross-site browsing experience resulting in an often fragmented browsing experience. This paper introduces a service driven architecture for user-centric personalisation in online cross-site tasks. We introduce the proposed architecture and results of an initial experiment evaluating cross-site personalisation across separately hosted open-source Web-based Content Management Systems (WCMS). © 2011 Springer-Verlag.

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Koidl, K., Conlan, O., & Wade, V. (2011). Towards user-centric cross-site personalisation. In Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics) (Vol. 6757 LNCS, pp. 391–394). https://doi.org/10.1007/978-3-642-22233-7_33

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