Psicología del sujeto creativo/innovador y las nuevas formas de vida y reproducción

Abstract

Modern psychology has generated a great effort and huge research resources on the field of creative/innovative personality. The positivist epistemological and methodological research frameworks have been the predominant line on research methodology. All those resources and research commitment have not obtained yet any conclusive results and even less satisfactory results. The combination of creativity-innovation and productivity from the dominant psychological-managerial discourses set the direction of the predominant research. The various meanings that connote the terms "Information Society" and "Knowledge Society" entail each one of them separately different meanings and implications in relation to the innovative action of consumers and users.