Empowering Communities: The Strategic Role of Community Enterprise Entrepreneurs in Sustainable Development

Abstract

Community enterprises play an essential role in advancing sustainable development; however, limited strategic frameworks impede their ability to integrate economic, social, and environmental objectives effectively. This study explores the strategic roles undertaken by community enterprise entrepreneurs to address this gap. Adopting a mixed-methods design, this research integrates qualitative data from in-depth interviews and participatory observations with quantitative analysis based on 215 standardized survey responses. The findings reveal consistent emphasis on five critical strategic roles: vision and goal-setting, resource management, networking and collaboration, innovation leadership, and strategic leadership, with mean ratings between 4.45 and 4.54 on a five-point Likert scale. Qualitative insights further illuminate how entrepreneurs leverage these strategies to optimize resources, foster cross-sector partnerships, drive innovation, and strengthen organizational resilience. Policy recommendations include enhancing infrastructure, developing entrepreneurial capacity, and promoting multi-sectoral ecosystems to support community enterprises. This study contributes to the theoretical discourse by proposing a five-dimensional strategic entrepreneurship model for sustainable community development, offering practical guidelines for policymakers and entrepreneurs seeking to foster resilient, inclusive, and sustainable local economies.