McLuhan and I Ching: An Interological Inquiry

Abstract

This article explores under-examined resonances between I Ching and McLuhan’s work. It presents I Ching as a metamedium, shows that McLuhan’s four laws of the media have precursors in I Ching, and evaluates the relevance of I Ching in the age of digital mediation. The article illustrates that studying I Ching in comparison with McLuhan’s work opens up numerous opportunities for mutual illumination between the two.