DETERMINAN RETURN SAHAM PADA PERUSAHAAN RITEL

Abstract

Stock return is a result or profit obtained by shareholders who have invested in the capital market. The motivation to get a stock return makes investors more interested in investing in the stock market. This study aims to determine whether or not there is an effect of the variables Return on Equity (ROE), Gross Profit Margin (GPM), Cash Ratio (CR), Total Asset Turnover (TATO), and Debt to Equity Ratio (DER) on stock returns partially and simultaneously in retail companies listed on the Indonesia Stock Exchange (IDX) for the period 2018-2021. The number of samples in this study was 15 companies in retail companies listed on the Indonesia Stock Exchange (IDX) during the 2018-2021 period with sampling techniques using purposive sampling. The data analysis method in this study uses panel data linear regression analysis using E-views software version 12. The results of data analysis show that the variables Return on Equity (ROE), Gross Profit Margin (GPM), Cash Ratio (CR), Total Asset Turnover (TATO), and Debt to Equity Ratio (DER) simultaneously affect stock returns. partially the variables that affect stock returns are the Return on Equity (ROE) and Debt to Equity Ratio (DER) variables. Those that do not affect stock returns are the Gross Profit Margin (GPM), Cash Ratio (CR), and Total Asset Turnover (TATO) variables.