Research on visualization of infographic design under user experience thinking

Abstract

The visual design of the infographic is designed to compress complex information and present it to the audience through an intuitive and easy-to-understand expression, so that they can effectively absorb the content therein. With the continuous development of science and information visualization technology, the production methods and presentation forms of information charts have become more and more abundant, and the direction from two-dimensional information charts to multi-dimensional information charts and dynamic information charts has continuously evolved. This paper cuts in from the perspective of user experience, and proposes optimization suggestions for the current status of visual design of infographics.