An empirical investigation of adoption Big Data in higher education sustainability

Abstract

The present research aimed at developing a model on measuring education sustainability, incorporating the literature knowledge management sharing (KMS), innovation as well as adoption of big data (BD) within educational environment. This research hypothesizes that knowledge management sharing influences innovation adoption of BD besides sustainability for learning, while innovation influences adoption of BD besides sustainability in education. It is also hypothesized that BD adoption could be positively connected with education sustainability. The current study adopted a quantitative data gathering approach besides analysis approaches by surveying a total of 811 university undergraduates who were selected by stratified random selection. Learners' feedback was organized along with the four study constructs thus investigated to clarify their education sustainability. Accordingly, the data was analyzed quantitatively by means of Structure Equation Modelling (SEM). Findings demonstrated that knowledge management sharing positively influenced innovation, adoption of big data as sustainability for education. Results also indicate that innovation were negatively significant determinants of adoption of BD but was positively related to sustainability for education. Last, adoption of BD was positively associated to education sustainability. The BD adoption, innovation and knowledge management sharing successfully explained 79.2 % of education sustainability. Implications along with findings of this research were then provided.