Study of Organizational Culture Assessment Model Based on Balanced Scorecard and Its Application

Abstract

— Building corporate culture assessment model based on balanced scorecard provides a new approach to corporate culture assessment. 12 measures for the three perspectives of Customer, Internal Process and Learning and Innovation are selected in this thesis, which are customer orientation, social responsibility, staff satisfaction, participation, core values, information flow, team orientation, conformance, sense of mission, leadership, corporate learning and corporate innovation, and exemplified in their application to an energy company, thus enriching the content and extending the horizon of organizational culture assessment study, and providing a new approach to and way of thinking for it.