Abstract
The current paper aims to analyze the influence of users' self evaluation of e-service quality and others' word-of-mouth (WOM) on customer satisfaction and revisit intention in a family restaurant web site. The research model includes the constructs of service quality, WOM …
Cite
CITATION STYLE
APA
Moon, Y. J. (2013). The Effect of Perceived e-Service Quality and Other-Word of Mouth on Customer Satisfaction and Revisit Intention - In a Family Restaurant Website. Journal of the Korea Academia-Industrial Cooperation Society, 14(5), 2157–2167. https://doi.org/10.5762/kais.2013.14.5.2157
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