A stratégiai menedzsment nemzetközi fejlődése az utóbbi negyedszázadban – elméleti áramlatok és tudományági perspektívák

Abstract

The historical analysis of the starategic management embraces the last 25 years of science evolution, following along two principal tendencies (prescriptive-rational and descriptive-interpretative) of strategy formulation concept. In this period the industry structure-based view and resource-based view of prescriptive-rational tendency still influence the stategic management theory. At the same time such approaches like shareholder value, steakholder value and corporate social responsibility forged ahead step by step. The descriptive-interpretative tendency considers strategy formulation as a cognitive, learning, negotiating-bargaining or passive adapting process. New streams of the descriptive-interpretative tendency emerged from the turn of the millenium: for example behavioral strategy, institution-based view, strategic entrepreneurship, strategy-as-practice. Concluding the historical survey, this study looks for an answer concerning the question of the future of the strategic management discipline. (English) [ABSTRACT FROM AUTHOR]