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Resource Isolating Mechanisms and Sustainable Competitive Advantage Among Commercial Banks in Kenya

  • Ndegwa P
  • Kilika J
  • Muathe S
European Scientific Journal ESJ (2018) 14(34)
DOI: 10.19044/esj.2018.v14n34p38
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Abstract

… 21. Dirisu, JI, Iyiola, O., & Ibidunni, OS, (2013). Product Differentiation: A Tool of Competitive Advantage and Optimal Organizational Performance (A Study Of Unilever Nigeria Plc). 22 … Creating a Sustainable Competitive Advantange at a High Performing Firm in Kenya …

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APA

Ndegwa, P. W., Kilika, J. M., & Muathe, S. M. A. (2018). Resource Isolating Mechanisms and Sustainable Competitive Advantage Among Commercial Banks in Kenya. European Scientific Journal ESJ, 14(34). https://doi.org/10.19044/esj.2018.v14n34p38

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