Managing Collaboration Within Networks and Relationships in the Serious Game of Agribusiness Management Using Sandpile Model

Abstract

This research develop the managing within network and relationship mechanism in agribusiness management through serious game. Agribusiness is represented as sand that work together in the market (sandpile) to maintain networks and relationships. This research apply agent base model for predicting activity network based on the parameters that exist in the collaboration. The result indicate that average selling, average buying and market price (CK = 4) are not approach the value of the open market but precisely coincide with eachother. Total bought and total sold are tend to be high value. This condition suggests a very tight competition. The average selling, average buying and market price (CK = 0.01) are approach the value of the open market. Total bought and total sold are not as high as total bought and total sold, by using CK = 4, this condition shows the competition is not too tight.