Abstract
The economic globalization and increased competitive pressures for most firms demand innovative, efficient and effective management strategies to comply with such dynamics, increasingly technological, and highly uncertain environments. Faced with this scenario, companies need to deploy critical strategies to survive and flourish in the long term, breaching challenges and seizing opportunities to hold a competitive position. In conclusion, we are grateful to all the researchers who offered their manuscripts for this special call. We would also like to thank the RAM editors, firstly, Professor Silvio Popadiuk, who promptly welcomed our proposal, and later, Professors Janette Brunstein and Silvia Marcia Russi de Domenico, for their collaboration and diligent support in achieving our goals. We extend our thanks to the entire editorial staff of RAM, especially Vitoria Batista Santos Silva, and Mackenzie Publishing. We hope to have contributed to the evolution of the theme.
Cite
CITATION STYLE
ROSSETTO, C. R., CARVALHO, C. E., FERREIRA, G. C., & PERY, C. D. (2019). ABSORPTIVE CAPACITY: THE ROLE OF EXTERNAL KNOWLEDGE IN ORGANIZATIONAL STRATEGY. RAM. Revista de Administração Mackenzie, 20(6). https://doi.org/10.1590/1678-6971/eramd190182
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