Abstract
For these four distinct components, businesses should prepare a focused approach: Product, Price, and Place & Promotion. All four variables help the organization formulating the requisite strategic decisions for competitive advantage.
Cite
CITATION STYLE
APA
C. Natividad, N., G. Rivera, R., & F. Pascua, I. (2021). 4Ps of Marketing Among Selected Resorts in Cabanatuan City. International Journal of Advanced Engineering, Management and Science, 7(5), 38–42. https://doi.org/10.22161/ijaems.75.5
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