Investigation and Analysis on the Application of Multimedia Digital Transmission Technology in Art Design

Abstract

This study delves into the relationship between multimedia digital transmission technology and modern art design, along with the public's satisfaction with their integration. Using a mixed-method approach of online questionnaires and offline interviews, data from diverse participants was collected. The data was then analyzed using methods such as factor analysis, χ2 test, and correlation analysis. Correlation analysis revealed positive correlations among perceived quality, the maturity of informatization construction, and art design expectations. This implies that enhancing people's understanding of smart city construction and forming reasonable expectations can strengthen the maturity of information services. Moreover, public trust in art design and a favorable public perception of art design are positively correlated with public satisfaction with art design, highlighting the importance of a people-centered concept in urban construction. This research provides valuable references for technology developers, art designers, and policymakers.