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Strategic Drivers of Sport Commercialization in Kenya: A Survey of Football Subsector

  • Origi A
  • Deya J
International Journal of Academic Research in Business and Social Sciences (2019) 9(9)
DOI: 10.6007/ijarbss/v9-i9/6391
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Abstract

… strategic … strategic drivers on sport commercialization in Kenya hence bridging this methodological gap. Similarly majority of the strategic management literature conducted in Kenya …

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APA

Origi, A. O., & Deya, J. (2019). Strategic Drivers of Sport Commercialization in Kenya: A Survey of Football Subsector. International Journal of Academic Research in Business and Social Sciences, 9(9). https://doi.org/10.6007/ijarbss/v9-i9/6391

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