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From Atoms to Bits and Back: A Research Curation on Digital Technology and Agenda for Future Research

Journal of Consumer Research (2019) 46(4) 825-832
DOI: 10.1093/jcr/ucz038
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Schmitt, B. (2019). From Atoms to Bits and Back: A Research Curation on Digital Technology and Agenda for Future Research. Journal of Consumer Research, 46(4), 825–832. https://doi.org/10.1093/jcr/ucz038

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