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A pint-sized conversation: publicans, brewers, and academics on the UK beer, pub and brewing industry

Journal of Marketing Management
DOI: 10.1080/0267257X.2025.2520653
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Cary, B., Crossman, P., Deakin, R., Sidgwick, K., Thurnell-Read, T., & Wells, V. (2025). A pint-sized conversation: publicans, brewers, and academics on the UK beer, pub and brewing industry. Journal of Marketing Management. Routledge. https://doi.org/10.1080/0267257X.2025.2520653

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