Efficient tensor strategy for recommendation

Abstract

The era of big data has witnessed the explosion of tensor datasets, and large scale Probabilistic Tensor Factorization (PTF) analysis is important to accommodate such increasing trend of data. Sparsity, and Cold-Start are some of the inherent problems of recommender systems in the era of big data. This paper proposes a novel Sentiment-Based Probabilistic Tensor Analysis technique senti-PTF to address the problems. The propose framework first applies a Natural Language Processing technique to perform sentiment analysis taking advantage of the huge sums of textual data generated available from the social media which are predominantly left untouched. Although some current studies do employ review texts, many of them do not consider how sentiments in reviews influence recommendation algorithm for prediction. There is therefore this big data text analytics gap whose modeling is computationally expensive. From our experiments, our novel machine learning sentiment-based tensor analysis is computationally less expensive, and addresses the cold-start problem, for optimal recommendation prediction.